Ceria Brewing Co. —— Packaging + Brand Identity Refresh

Ceria is an independent brewery founded and operated by Keith Villa (the guy who invented Blue Moon). Keith is one of a few people on earth to hold a PhD in brewing sciences, so he’s kind of a big deal. Ceria brews two kinds of beer: 1) alcohol free; 2) cannabis-infused.

In 2021, Mother partnered with Ceria for their first ad campaign and a total brand refresh: strategy, visual identity, packaging, and brand voice.

————Packaging

 
 

Alcohol-Free

 

THC-Infused

 
 
 
 
 

Copy by me. Design by Mark Sloan with Mother Design.